Selling Through Emotional Intelligence

Training Duration: 3 Days / 18 Hrs

Introduction to the Training:
– Every year, organizations invest thousands of dollars in sales training, yet a recurring gap often exists between learning and real-world execution. Sales skills alone are not always enough—low Emotional Intelligence (EQ) can significantly hinder performance and prevent salespeople from reaching their full potential.
– The Selling Through Emotional Intelligence training helps participants recognize how emotions affect behavior and decision-making in sales settings. It equips them with the ability to manage themselves, their stress, and their client interactions more effectively.
– By mastering EQ, sales professionals enhance their trustworthiness, boost their influence, and ultimately drive better sales performance and long-term success.

Training Outlines:
– When You Know Better, You Sell Better
– Understanding Emotional Intelligence
– The Knowing & Doing Gap
– The New Way to Influence
– The Art and Neuroscience of Sales
– The Emotionally Response
– The Real Reason for Empty Sales Pipelines
– Sales Reality Check
– The Neuroscience of Prospecting
– What’s Your Prospect’s Story
– Using the “W” Formula
– Getting to the Real Pain

Training Objectives:
– Understand the what, why, and how of Emotional Intelligence and its impact on sales results
– Identify and close the gap between knowing what to do and doing it in real-world sales scenarios
– Discover the art and neuroscience behind successful sales behaviors and decisions
– Develop the skills to prospect effectively, set clear expectations, and ask powerful questions
– Manage emotional responses during sales to maintain professionalism and gain trust
– Recognize the emotional triggers behind buying decisions and how to respond appropriately

Who Should Attend:
– Sales professionals and account executives
– Business development managers
– Client relationship officers
– Sales team leaders and coaches
– Anyone aiming to improve emotional self-management in sales interactions

Why Attend:
– To master the emotional skills that enhance sales performance and resilience
– To build stronger, trust-based relationships with prospects and clients
– To reduce the gap between training knowledge and field execution
– To apply neuroscience and emotional insight in prospecting and pitching
– To sell with greater empathy, awareness, and authenticity

Need more information about this course?

Please feel free to CONTACT US. All enquiries are answered within 24 hours.

Dr Hay Safa - CEO Standards Consultants
Dr. Hady Safa

Dr. Safa has dedicated his career to helping individuals and organizations achieve their full potential through his engaging and informative speeches and writings.

With over 20 years of experience in the field, Dr. Safa has become a trusted authority on topics such as decision-making, talent management, and strategic planning. By incorporating his unique insights and practical advice, Dr. Safa has helped countless individuals and organizations achieve their goals and reach new heights of success.