Events Management Diploma

Introduction to the Training:

 Events management is a critical skill set that spans various sectors, from corporate and social events to cultural and sporting gatherings. This training program is crafted to provide participants with a holistic understanding of events management, emphasizing both theoretical foundations and hands-on practical applications.

The training kicks off with an exploration of the fundamental concepts and principles that underpin successful events management. Participants will delve into the evolution of the industry, gain insights into the diverse types of events, and understand the crucial roles and responsibilities of event managers and key stakeholders.

This program is designed to meet the expectations of aspiring and current event managers seeking to enhance their skills; professionals involved in planning and executing events and individuals interested in pursuing a career in events management.

Training Outlines:

• Understanding Events Management
• Identifying Types of Events
• Event Manager’s Roles and Responsibilities
• Event Planning Process
• Budgeting and Financial Management
• Venue Selection and Logistics
• Risk Management and Planning
• Event Branding
• Marketing Strategies
• Ticketing and Registration
• Public Relations and Media Management
• Execution and On-site Management
• Technology in Events Management
• Evaluating Success
• Post-Event Activities and Career Development

Training Objectives:

• Gain a comprehensive understanding of fundamental events management concepts and principles.
• Define the scope of events management and recognize its evolutionary trends.
• Identify and differentiate various types of events, understanding their key characteristics.
• Acquire knowledge about the roles and responsibilities of event managers and stakeholders.
• Develop a step-by-step proficiency in the event planning process.
• Master budgeting and financial management skills essential for effective event planning.
• Demonstrate the ability to strategically select venues, negotiate contracts, and plan logistics.
• Learn to identify and manage risks associated with event planning.
• Understand the significance of branding and create a distinctive event identity.
• Explore diverse marketing strategies, both online and offline, with a focus on social media.
• Acquire practical skills for ticketing, registration, and effective attendee management.
• Develop expertise in public relations, media management, and communication strategies.
• Implement effective event day operations, including site setup and vendor management.
• Enhance communication and coordination skills for seamless team management during events.
• Utilize technology solutions for efficient event management and real-time data analysis.
• Develop the ability to navigate unexpected challenges and conduct insightful post-event debriefing.
• Learn to conduct post-event analysis and create comprehensive post-event reports

Program Details

Location : UAE

Dates:

1st cohort:     February 5 / 6 / 7 / 8 / 9

2nd cohort:      July 29 / 30 / 31   and August 1 / 2 

Certification:

Upon the successful completion of the Events Management Diploma you will be certified from Standards as well as the European Management Academy (EMA).