Certified Professional Manager


Introduction to the Training:

Throughout this course, we will explore the art and science of effective relationship management in the sales context. You will learn how to create a strong rapport with clients, understand their needs deeply, and provide tailored solutions that foster loyalty and repeat business. We will also delve into advanced communication techniques, negotiation skills, and strategies for handling challenging situations and objections. Our focus will extend beyond transactional interactions, emphasizing the development of long-term, trust-based relationships that drive mutual success for you and your clients.


Training Outlines:

  • Characteristics of successful managers
  • Corporate Ethics and Social Responsibility
  • Being Global
  • Advocating Effective Communication 
  • Effective Problem Solving & Decision making
  • Strategic Planning
  • Value-chain Management
  • Organizational structure and culture
  • Building high-performance teams
  • Human resources management
  • Coaching and mentoring
  • Performance Management
  • Networking for Success
  • Project planning and Execution
  • Meetings Management
  • Situational Leadership
  • Managing change
  • Conflict Resolution and Politics
  • Time and Resources  Management
  • Accounting and financial management


Training Objectives:

  • Develop strategies for implementing ethical practices and social responsibility in your organization.
  • Understand the challenges and opportunities of global management.
  • Develop skills for managing across cultures and international boundaries.
  • Advocating Effective Communication
  • Master techniques for clear, persuasive, and effective communication.
  • Learn to tailor communication strategies to different audiences and contexts.
  • Effective Problem Solving & Decision Making
  • Develop systematic approaches to problem-solving and decision-making.
  • Enhance critical thinking and analytical skills.
  • Strategic Planning
  • Understand the principles of strategic planning and execution.
  • Learn to align strategic planning with organizational goals.
  • Value-Chain Management
  • Gain insights into optimizing the value chain for enhanced efficiency and customer satisfaction.
  • Understand the interconnections of different functions within the value chain.
  • Explore different organizational structures and their impact on company culture.


Program Details



1st cohort: February 12 / 13 / 14  / 15 / 16


2nd cohort: April 29 / 30    &     May 1 / 2 / 3


3rd cohort: July: 15 / 16 / 17 / 18 / 19


4th cohort: October 7 / 8 / 9 / 10 / 11



Dubai – UAE  



Upon the successful completion of the Certified Professional Manager you will be certified from Standards as well as the European Management Academy (EMA).

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Certified Professional Manager
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October 7, 2024


5 days event
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Dr Hay Safa - CEO Standards Consultants
Dr. Hady Safa

Dr. Safa has dedicated his career to helping individuals and organizations achieve their full potential through his engaging and informative speeches and writings.

With over 20 years of experience in the field, Dr. Safa has become a trusted authority on topics such as decision-making, talent management, and strategic planning. By incorporating his unique insights and practical advice, Dr. Safa has helped countless individuals and organizations achieve their goals and reach new heights of success.