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Blue Ocean Methodology

Blue Ocean Methodology introduces principles used by companies to create and capture “blue oceans,” thus eliminating the competition. In this workshop, the methodology will be reviewed and a wide range of strategic moves across different industries will be examined. Participants will learn how to formulate and execute their own strategies.

Voice of the Customer

Voice of the Customer training is essential to help participants understand how to define success within their organization. The course provides huge benefits to the companies that implement it by giving them a starting point to improve and illustrate what their customers value. It also explores the importance of customer segmentation, and how certain key segments could provide the most value to your business, despite being the smallest.