Sales and Marketing Consultancy

Strategic Marketing Planning

Our strategic marketing planning services help organizations identify market opportunities, define target audiences, develop competitive positioning, and create comprehensive marketing strategies to achieve business objectives. We conduct market research, analyze customer needs and behaviors, and develop marketing plans encompassing product/service development, pricing, distribution, and promotion strategies.

Strategic planning, The Sales Management Process

We assist organizations in developing strategic sales plans that align with overall business goals and objectives. Our consultants work closely with sales teams to define sales targets, segments, and channels, develop sales strategies and tactics, and establish processes for monitoring, evaluating, and optimizing sales performance.

Sales Force and Sales Organizational Structure

Effective sales force and organizational structures are essential for maximizing sales productivity and customer engagement. We assess existing sales structures, roles, and responsibilities, and design optimized sales organizations, territories, and account management approaches tailored to the unique needs and dynamics of each business.

Forecasting Market demand and Sales Budget

Accurate market demand forecasting and sales budgeting are crucial for resource allocation, inventory management, and financial planning. Our consultants leverage data analytics, market trends, and sales projections to develop robust demand forecasting models and sales budgets, enabling organizations to make informed decisions and optimize resource utilization.

Design and Size of territories

Optimizing sales territories ensures adequate coverage, equitable workload distribution, and maximized sales performance. We analyze market dynamics, customer demographics, and sales potential to design balanced and efficient sales territories that align with strategic objectives and maximize sales opportunities.

Sales objectives and quotas

Setting clear and achievable sales objectives and quotas is essential for motivating sales teams and driving performance. We assist organizations in defining SMART (Specific, Measurable, Achievable, Relevant, Time-bound) sales objectives and quotas, taking into account market conditions, historical performance, and growth targets.

Sales Human Resources Management

Effective sales human resources management involves recruiting, training, developing, and retaining top sales talent. We help organizations develop recruitment strategies, assess sales competencies, design training programs, and implement performance management systems to attract, develop, and retain high-performing sales teams.

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Dr Hay Safa - CEO Standards Consultants
Dr. Hady Safa

Dr. Safa has dedicated his career to helping individuals and organizations achieve their full potential through his engaging and informative speeches and writings.

With over 20 years of experience in the field, Dr. Safa has become a trusted authority on topics such as decision-making, talent management, and strategic planning. By incorporating his unique insights and practical advice, Dr. Safa has helped countless individuals and organizations achieve their goals and reach new heights of success.